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Is Your Mind Ready?

Is Your Mind Ready?

We joined forces with Discovery Communications—one of the largest media companies globally and pioneer in STEM programming—to launch our STEM Toy line in 2016. Together we’ve been bringing joy to families since 2009 and are proud to be Discovery’s exclusive STEM toy partner globally.

Positioned at the intersection of exploration, education and entertainment, we take aim at curious young minds to inspire imagination and play. Our products produce a head-turning statement at retail and online while being supported by Discovery’s powerful programming and marketing expertise.

Partners Since

2016

Fun Facts

Fact 1

Global Media Leader

  • 3 Billion Worldwide Viewers
  • 71% Brand Recognition Worldwide
  • #1 Pay TV Programmer in the world
Fact 2

$4.4 Billion by 2023

The global STEM toys market was valued at $3.4 billion in 2018 and is expected to grow to $4.4 billion by 2023.

Fact 3

Year On Year Best Seller

Discovery’s Toy Space and Planetarium Projector is the long time best seller and most loved toy. Take the galaxy wherever you go and explore all the moons and planets.

Fact 4

Digital Empire

Discovery Channel began broadcasting in 1985, and is one of the most widely distributed subscription channel in the US. By 2018, Discovery Channel is available to approximately 502 million households in 220 countries.

Fact 5

Interactive Experiences

Our STEM products allow for awesome interaction with customers and fans in-store and virtually.

Fact 6

Discovery Channel

Facebook: 39 Million followers

Instagram: 13.9 million followers

Youtube: 4.68 million subscribers

Fact 7

Live from the International Space Station

In 2006, Discovery made history when they broadcast the first-ever  live downlink to the International Space Station on their Discovery HD Theatre channel. It showed a tour of the space station, showing a glimpse of what life is like up there.

Fact 8

Back In Time

If you looked at earth from 65 million light years away, you would see dinosaurs!

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Maths

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